Playbook

Best Haunted Houses America
PLAYBOOK

The Playbook Section of Best Haunted Houses America is built to deliver practical ideas that the haunt and horror industry can actually use. This is where owners, operators, managers, creatives, and rising talent can find useful tips, field-tested advice, and helpful guidance on the moving parts of building and running memorable attractions and experiences. From actor management and guest flow to set design, atmosphere, marketing, operations, and beyond, Playbook is designed to help turn good ideas into better results. More than just opinion, Playbook is meant to be a useful resource for the people doing the work.

The haunt and horror world is filled with creativity, passion, and constant problem-solving, and this section exists to support that process with articles that are informative, relevant, and worth the read. Whether you are looking to improve the guest experience, strengthen your team, sharpen your brand, or simply think differently about the challenges ahead, Playbook is where insight meets action.

Playbooks Tips & More

PLAYBOOK

Paid Actors vs
Volunteers
Is there a difference between those who are compensated and those who are not?

PLAYBOOK

Making The Most Of Your Queue
How to transform your queue line from something your customers hate into part of the show.

PLAYBOOK

Limiting Actor Liability
Your largest liability might just be the people you bring on to perform. See what your largest liabilities are... and how you can minimize them!

PLAYBOOK

Masks Or Makeup
The debate continues. Masks deliver immediate impact. Makeup delivers strong performances. So which is the right choice for you?!

Develoing-An-Iconic-Haunted-House-Character-Directional.jpg

ADVERTISING PLAYBOOK

Creating An Iconic Character
Your largest liability might just be the people you bring on to perform. See what your largest liabilities are... and how you can minimize them!

BHHA SPECIAL SERIES

The Classics
The True Legends Of Horror
COMING NEXT MONTH!

TRIBUTE

Ed Terebus
A kind and loving industry giant leaves us with a hole in our hearts! See our tribute here...

ADVERTISING PLAYBOOK

How To Get An Effective Website

The world is changing, and the days of Old-Style Websites don't cut it anymore. If you're looking for an Attention-Grabbing, Ticket-Selling, Effective Website, you need to click here.

How To Get A Free Spec Website For Your Haunted House

IMAGINE what your haunted house website could look like if it were created by a talented team of design professionals who think way outside the "normal" box.

IMAGINE your website looks totally unique to your attraction. Unlike other tired designs that resemble everyone else.

IMAGINE your website grabbing visitors by the throat! An effective website that delivers you a Huge Edge over all of your competition. A site that feels sharper, stronger, more modern, and more powerful.

IMAGINE a website built for the future of the haunt and horror industries, not one that feels trapped in outdated design trends from 10 or 20 years ago.

IMAGINE partnering with a company that offers you more than just web design — a company with deeper marketing resources, stronger creative support, and added value... much of which is at no additional cost.

NOW IMAGINE SEEING A FREE SPEC OF YOUR NEW WEBSITE!

No obligation. No pressure. No gimmicks. Just a chance to see what your haunt website could be.

You deserve a website built around your attraction

You also deserve a branded website that stands out and is remembered.

THIS OFFER IS LIMITED TO 10 HAUNTED HOUSE OWNERS OR SUPPLIERS IN THE HAUNTED HOUSE INDUSTRY.

Your New Haunt Website Starts Here